These days, great video content isn’t an “extra”. It’s essential to any serious marketing strategy.
But whether you’re a physician looking to grow your practice or a sales pro trying to drum up new leads, you’ve still got one serious problem.
Creating high-quality video content isn’t easy. And creating enough of it to engage your audience, develop relationships, and drive sales—well that could turn into a full-time job.
Trouble is, outsourcing to social media marketing agencies or corporate content mills isn’t always the answer…
Large agencies do competent work. But let’s face it. The look and feel of their content can be a bit generic. You end up with the agency’s visual style and voice—not your own. Not exactly the best way to stand out. Or forge a meaningful, personal connection with your audience.
Smaller video studios are a better bet for a personal touch. But all too often, these are run by well-meaning artists who don’t really grasp how their video content fits in with a larger marketing plan.
Karmic Artworks is a boutique video production house driven by a digital marketing culture.
Our creative process always begins with a deep dive into your business. We take the time to understand your brand and customers, and to get clear on what you’re doing and where you want to go.
Only then do we start to make artistic and content decisions based on the marketing strategy that we’ve developed with you. In other words, we never just show up and “shoot some video”. From the outset, the work will be designed and produced to play a specific role in a larger marketing strategy.
And when your beautiful new video is finished, you’ll get all the digital marketing support you need to make sure people actually watch it—so you get the results you wanted in the first place!
We’re a full-spectrum production house, with the gear and post-production tools to handle just about any job. Whether you need us to show up with a small, handheld rig to film an event, or do a cinematic shoot with our full-sized RED camera (same kind they use in Hollywood), we’ve got you covered.
Here are a few of the things Karmic Artworks can do for you:
Whether you’re a physician wanting to introduce new patients to your practice, or a business owner looking to give prospects an overview of your offerings, a beautiful and stylish video can help you put your best foot forward at the start of a new relationship.
The best way to help people see your product in action—and imagine themselves using it. From demo and how-to videos to launches and case studies, a video can be one of the most powerful ways to showcase your product’s benefits.
Why let an opportunity go to waste? If you’ve scheduled a major event with speakers or training sessions, well-shot footage of the big day can be purposed as social media and web content—or even sold as a seminar in its own right.
Perfect for physicians looking to grow their practices, build trust, and put a human face on what they do, a video patient story is like an old-fashioned referral—but one that goes out to thousands of prospective patients.
Case studies and client stories
Build social proof and develop trust. Look, it’s easy to say your product or service is the best. But it’s a lot more believable (and effective) to let real clients tell the world how your business made all the difference in their lives.
Offering valuable learning content that your target market actually needs is one of the best ways to develop relationships, build trust, and position yourself as an expert in your field.